Privacy Policy
Last Updated: January 2026
First Point Promotions ("we," "us," "our," or "Company") operates firstpointpromotions.co.uk. This Privacy Policy explains how we collect, use, disclose, and otherwise process your personal data when you visit our website and use our services.
We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Information We Collect
We collect information about you in the following ways:
- Personal Information: When you interact with our site, we may collect your name, email address, phone number, and other contact details.
- Technical Data: We automatically collect your IP address, browser type, device information, and pages visited.
- Cookies: We use cookies to enhance your experience and track user behaviour.
- Usage Data: Information about how you interact with our content, affiliate links, and promotional materials.
- Location Data: We may collect general location information to ensure compliance with UK gambling regulations.
2. How We Use Information
We use the information we collect for the following purposes:
- To operate and improve our website and services
- To conduct analytics and measure affiliate campaign performance
- To track affiliate commissions and transactions
- To personalize your experience and deliver targeted content
- To comply with legal and regulatory obligations
- To prevent fraud and ensure site security
- To send marketing communications (where you have opted in)
3. Cookie Policy
We use the following types of cookies on our website:
- Essential Cookies: Required for website functionality and security.
- Analytics Cookies: Help us understand how visitors use our site (e.g., Google Analytics).
- Affiliate Tracking Cookies: Track referrals to partner betting and casino sites for commission purposes.
- Marketing Cookies: Used to deliver targeted advertising and promotional content.
You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling certain cookies may affect the functionality of our website.
For more information, visit All About Cookies.
4. Third-Party Links
Our website contains links to third-party betting sites, casinos, and affiliate partners. We are not responsible for the privacy practices or content of these external websites, including Betfred and other gambling operators.
When you click on affiliate links and visit partner websites, you are subject to their privacy policies and terms of service. We recommend reviewing their privacy notices before providing any personal information or engaging in gambling activities.
We do not control how third parties collect, use, or protect your data.
5. Your Rights
Under UK GDPR and the Data Protection Act 2018, you have the following rights:
- Right of Access: Request a copy of the personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete data.
- Right to Erasure: Request deletion of your personal data (subject to legal obligations).
- Right to Restrict Processing: Request limitation on how we use your data.
- Right to Data Portability: Request your data in a portable format.
- Right to Object: Object to marketing communications or profiling.
- Right to Lodge a Complaint: File a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.
To exercise any of these rights, please contact us using the details provided in the "Contact Us" section below.
6. Data Retention
We retain your personal data for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.
- Affiliate Data: Retained for accounting and commission purposes, typically 7 years.
- Analytics Data: Retained for up to 26 months unless you opt for longer retention.
- Marketing Data: Retained until you unsubscribe or request deletion.
- Cookies: Session cookies are deleted when you close your browser; persistent cookies expire according to their settings.
If you request deletion, we will remove your data within 30 days, subject to legal and regulatory retention requirements.
7. Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have privacy concerns, please contact us:
First Point Promotions
Email: [email protected]
Website: firstpointpromotions.co.uk
We aim to respond to all requests within 30 days. If you are not satisfied with our response, you may lodge a complaint with the Information Commissioner's Office (ICO).
Please note: This website promotes gambling products and is intended only for individuals aged 18 and over in the United Kingdom. Gambling can be harmful. Please gamble responsibly. If you need support, contact Gamble Aware or the National Problem Gambling Clinic.